Are you familiar with the Voice Over Internet Protocol revolution? This is a key development in the world of communications and may soon directly impact your life through your job or small business. Commonly known as VoIP, the protocol is basically a component of a call routing system, also known as Call Termination. In the…
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Pay per click Internet advertising is a model in which you, a business owner, pay an advertising platform (such as a search engine or social media site) only when a user clicks on your link, no matter how many times it has been viewed. The dominant form of PPC used today is on Google; through…
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Any company on a tight budget is constantly looking for ways to save money without having to cut any corners. One way in which many of these companies try to save money is by taking over their own digital advertising and marketing instead of hiring digital advertising agencies to do it for them. While these…
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When it comes to marketing your company online, one thing is clear: first and foremost, you need an effective, well-designed website. After all, without a digital hub for your customers to visit, how will you provide them with the information they need to make a sale? Unfortunately, you won’t be able to create a high-quality…
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